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Social Media Executive

3 months ago

Dubai, Dubai, United Arab Emirates Retail Distributor Full time
Key Responsibilities

  • Business Planning (15%) Developing the Social media strategy for company Identifying the platforms to target and developing the short & long term plans. Identifying problems, opportunities within the existing framework and executing plans to develop these areas.
  • Convert plans to actionable campaigns in accordance with the brand guidelines.
  • Stay up to date with social media trends and best practices, and continuously look for ways to improve the company's social media presence.
  • Create social media calendar for all regions and manage daytoday social media activities.
  • Campaign Execution (50%) o Manage & execute campaigns in digital & social media landscape.
  • Generate and maintain content for all company platforms in use.
General Manager - Oman & UAE Retail Marketing Manager Social Media Executive Digital Marketing Executive

  • Become an advocate of the Company in social media spaces, engaging in dialogues and answering questions where appropriate.
  • Monitor social media analytics and KPIs to measure the effectiveness of campaigns and make datadriven decisions. o Execute ideas by taking shots and footages to create content for all platforms, including scheduling, and community management.
  • Internal Coordination (25%) o Proactively drive the agenda and work with internal teams to develop content for the social media.
  • Collaborate with crossfunctional teams, including marketing, creative, and customer support, to ensure a consistent brand voice and message across all channels.
  • Coordinate and leverage content and social media activity across brands and suppliers for the benefit of the company.
  • Work closely with the team to manage the company's social media budget and allocate resources effectively.
  • Business Development (10%) Develop and maintain relationships with social media influencers, bloggers, and other key stakeholders in the industry to reach out to targeted consumer & customer groups.
  • Learn about new trends in social media space and explore opportunities on how we could adapt them to fit our business needs.
  • Build partnerships with related companies to enhance the reach and effectiveness of our own strategies. Key Performance Indicators
  • Brand awareness growth
  • Social media 'likes', 'follower', 'share' and 'engagement' growth
  • Retail and Ecommerce share increase
  • Retail footfall growth
  • Campaign execution ROI
  • Consumer satisfaction
Performance reporting What are we looking for? Personal specifications and skills

  • Graduate with 5 years of relevant experience
  • Indepth knowledge and understanding of social media platforms and their respective participants (Instagram, Facebook, LinkedIn, YouTube, Twitter, Flickr etc.) and how they can be deployed in different scenarios. Prior experience in relevant field is a must.
  • Knowledge of online ecosystem relevant to the beverage industry.
  • Ability to effectively communicate information and ideas in written and verbal format and build and maintain relationships.
  • Team player, with the confidence to take the lead and guide other departments when necessary.
  • Good technical understanding and can pick up new tools quickly.
  • Experience with Paid Ads and Business Suites (Google/Facebook/Instagram/TikTok/Affiliates)
  • Preferred to have photography and videography experience or skill
  • Ability to coordinate and work with a cross functional team.
  • Ability to analyse data from various social media channels and present the findings in a structured manner.
  • Project management.
  • Able to work autonomously and work through irregular hours depending on consumer trends.
  • Salary and Benefits Salary:
  • 60% of total salary is considered as basic salary for end of service and performance bonus Benefits:
Performance based bonus based on individual and company performance Private medical insurance for self.

  • Annual economy flight ticket for self.
  • 22 working days annual leave
  • End of service gratuity.
Position Location

  • Dubai, United Arab Emirate

Salary:
AED6, AED11,000.00 per month

Ability to commute/relocate:

  • Dubai: Reliably commute or willing to relocate with an employerprovided relocation package (required)