Manager - Gaming & eSports

1 week ago


Dubai, Dubai, United Arab Emirates Publicis Groupe Full time

The team at Publicis is well-prepared for the future, standing out in the creative industry for their forward-thinking approach. Since our establishment in 1926, we have consistently led the way in embracing change. We possess the ability to predict industry shifts and trends, demonstrated by our early and successful investment in digital technologies.

Adapting to the rapid changes in the economy, technology, and society is crucial for us. In a time of convergence and empowerment, our goal is to attract individuals who can assist our clients in reinventing themselves and navigating through transformations.


Here comes the challenge:
assisting our clients in transforming their businesses requires individuals with vibrant personalities and a deep passion for exploring the possibilities brought about by digital disruption.

Job Description: Managing projects and operations in the Gaming & eSports division at Publicis Content. Supporting the Associate Business Director and leading the Gaming & eSports team, you will play a key role in developing and delivering comprehensive gaming & esports proposals and solutions across multiple markets. This includes defining brand gaming strategies, platform strategies, ideation, campaign planning, content & partnerships, campaign execution & management. Establishing strong relationships and collaborating with internal teams to provide innovative responses to client briefs that surpass expectations. Collaborating with other Publicis Content units such as creative, production, strategy, or distribution to enhance Publicis Content revenues when necessary.

Overview: Combining the marketing and gaming & esports realms to bring value to gaming brands through marketing services.


Strategic Thinking & Skills:
Proficient in commonly used research tools and databases. Skilled at converting client challenges and/or goals into a comprehensive gaming strategy.

Presentation & Communication:
Proficient in creating compelling decks that effectively communicate our strategy, ideas, and value to clients. Effective presentation style that delivers the message clearly and excites the audience.

Creativity and Innovation: Generating out-of-the-box ideas and mechanisms that merge marketing and gaming & esports insights, grounded in industry expertise.

  • Hands-on Project Management: Conducting research and data analysis, brainstorming ideas, developing presentations, engaging with clients, managing influencers/esports teams/media suppliers/gaming publishers, and compiling campaign reports personally in most cases.

Requirements: 4-5 years of experience in an agency setting, preferably across diverse markets.
Familiarity with the MENA and Global Gaming & eSports landscape. Experience in team management and cross-functional collaboration. Proficient in analyzing campaign outcomes and generating thorough reports and Post-Campaign Analyses (PCAs). Proven track record of delivering top-notch gaming solutions. Experience in dealing with multinational clients and multi-market projects. Confidence in interacting with global and senior clients. Strong end-to-end project management capabilities and negotiation skills. Process-oriented, with proficiency in research and analytics tools.



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