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Digital Marketing Executive
2 weeks ago
We are looking for a highly motivated, innovative and detail-oriented Digital Marketing Executive, Creative thinker who is still able to work both independently and as a part of a team.
He/She will report directly to the company director.He/she is expected to work closely with the sales team to ensure that digital strategies are effectively integrated into brand marketing and paid media efforts.
-Day-to-day Responsibilities:
- Plan, execute and manage digital marketing campaigns and online advertisements including web/SEO/SEM/Social media/ ecommerce sites to increase traffic and brand awareness.
- Creation of product listings and crafting of product writeups on ecommerce platforms.
- Resizing of product images
- Implementing Facebook and Google Ads Campaign
- Working closely with sales team to strategize campaigns for lead generation activities
- Report and/or fix any errors or bugs in online content
- Continually monitor page rank on Google, and optimize our admin page to ensure we are above the fold for all relevant keywords & search terms.
Social Media Marketing:
- Own the development of a strategic social media marketing plan across all new and existing social media channels to drive acquisition performance KPIs
- Planning of social media calendar, brainstorming ideas, content creation and execution to meet all performance objectives
- Conceptualising and creating engaging content and banners across platforms
- Track success of social media initiatives and ensure set KPIs are met by analysing key data, metrics and insights of respective digital media platforms
- Ensure quality control of the company's relevant conversations and responses in social media and marketplaces.
Requirements:
- Possess at least Diploma/Advanced/Higher/Graduate Diploma in Marketing or related fields
- At least 12years proven trackrecord of executing high conversion social media marketing campaigns.
- Proficiency in English is a must
- Good understanding of ecommerce.
- Knowledge of adobe Adobe Suite (preferred).
- Products Photography skills would be an added advantage.
- Able to work independently
- Experience in using / managed the Ecommerce Platforms:
Job Types:
Full-time, Part-time
Part-time hours: 48 per week
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