Senior Manager

2 weeks ago


Dubai, Dubai, United Arab Emirates Publicis Groupe Full time

Present in over 100 countries and employing nearly 80,000 professionals, Publicis Groupe is the third largest communications group in the world. Publicis Groupe is listed on the Euronext Paris [FR ] and is part of the CAC 40 index. Active across the entire value chain, Publicis Groupe offers its major clients a transversal, unified and fluid model allowing them access to all the Groupe's tools and expertise around the world through the mantra "The Power of One".

Job Description

We are looking for candidates who possess the ability to think both creatively and analytically. Content manager duties include producing and publishing content, writing, editing and proofreading, formulating content strategies and managing a content team, among other tasks.

The Sr. Content Manager should be comfortable finding creative ways of building an online presence, as well as using analytics in the formulation of a content strategy. Here, content is defined as multimedia articles, blog posts, images or videos that aid in fostering engagement online. The candidate should possess the ability to think platform up and consumer first.

Responsibilities:

-Motivate the team to create a collaborative, innovative and ambitious environment

-Writing, editing and proofreading content

-Manage content across all platforms, including email and social media

-Stay atop of current content and technology trends and how those may affect your client business

-Serve as the main point of contact for quality assurance across all phases of content development

-Formulating a cross-platform content strategy

-Brainstorm with team members to develop new ideas

-Provide editorial, creative and technical support to team members

-Track web analytics to ascertain content engagement levels

-Perform consistently against all published KPI's and scorecard objectives

-Monitor high performance content brands for case studies and best practices

-Ensure participation in the regional and global awards that define the industry

-Writing, presenting, and publishing work - ensure thought leadership pieces on Content are published in industry portals by the team

-Lead one or two products within one of the 4 verticals

-Ensure a high tier score in the client evaluations year on year

-Presenting, designing or facilitating technical workshops for the team and clients

-Lead the content approval process with the client, with the necessary assistance from creative / art direction leads

Qualifications

Bachelor's degree in communications, journalism, English or related field

Bi-lingual (English / Arabic) proficiency is ideal

3-4 years agency experience or in a similar role

Excellent written and verbal communication skills

Highly computer literate and advanced knowledge of HTML

Proficiency with popular content management systems

Experience with social media management

Creativity and the ability to develop original content

Ability to develop content that provokes engagement

Strong leadership qualities

Ideally adept at keyword placement and SEO best practices, but not mandatory

Experience in the retail sector is ideal but not mandatory

Experience working withUtilities sector or Government / Semi-Government sector would be preferred

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