Digital Marketing Consultant

1 week ago


Dubai, Dubai, United Arab Emirates Dezynex Technology Solutions UAE Full time

Responsibilities:

  • Collaborate with clients to understand their business objectives, target audience, and unique value proposition.
  • Develop comprehensive digital marketing strategies that align with clients' goals and budget.
  • Conduct thorough market research and competitor analysis to identify opportunities and trends.
  • Create detailed buyer personas to guide content creation and targeting efforts.
  • Provide strategic recommendations for website optimization, including SEO improvements and user experience enhancements.
  • Manage and optimize payperclick (PPC) advertising campaigns, including keyword research, ad creation, and bid management.
  • Develop and oversee social media marketing strategies across various platforms, focusing on engagement and brand awareness.
  • Monitor and analyze key performance indicators (KPIs) to measure the effectiveness of campaigns and make datadriven recommendations for optimization.
  • Stay uptodate with industry trends, algorithm updates, and emerging digital marketing technologies.
  • Provide regular reports and presentations to clients, outlining campaign performance and results achieved.
  • Collaborate with internal teams and external partners to ensure consistent brand messaging and a cohesive online presence.
  • Stay informed about changes in digital marketing regulations and compliance requirements.

Requirements:

  • Bachelor's degree in Marketing, Business, or a related field (or equivalent work experience).
  • Proven experience (X+ years) as a Digital Marketing Consultant or similar role.
  • Demonstrated track record of creating successful digital marketing strategies and achieving measurable results for clients.
  • Strong analytical skills and the ability to interpret data to make informed decisions.
  • Excellent communication and presentation skills, with the ability to explain complex digital marketing concepts to nontechnical stakeholders.
  • Creativity and a passion for staying current with industry trends and emerging technologies.
  • Strong project management skills and the ability to handle multiple clients and campaigns simultaneously.
  • Professional certifications in digital marketing (e.g., Google Ads, Google Analytics, HubSpot) are a plus.

Ability to commute/relocate:

  • Dubai: Reliably commute or planning to relocate before starting work (required)


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