Art Director

1 week ago


Dubai, Dubai, United Arab Emirates Publicis One Touch Full time

Since its launch at the start of the last century, NIVEA has held a special place in the public mind as an icon of Pflege (care). They have led innovation both in product and marketing, always engaging people with a focus on our shared humanity. Now, for the first time in over 100 years, they have selected a new partner for their next transformation. Publicis Groupe and Beiersdorf have created Publicis One Touch, a new breed of agency model based on agility and interdisciplinary design.

Here, client and agency talents work together in the same space, with shared passion and dedication. Together we are reshaping all NIVEA marketing activity for the future, from global product launches and social media presence, digital experience and campaigns, to data management and strategy, package design and events, along the entire customer journey. Fuelled by data, technology and human insight, creativity is at the heart and centre of everything we do, because it is with creativity that we will connect and engage with people.

Job Description

We are looking for a rounded Art Director who can multitask and deliver good quality work for different channels. He is responsible for conceptualizing and executing 360-degree campaigns offline and online.

The Art Director is responsible for overseeing the conceptual and visual elements of a campaign. They work closely with the creative team, including copywriters, to develop concepts and ideas that effectively communicate the message of the campaign and appeal to the target audience.

The focus of an Art Director is to develop visually striking and impactful ideas that convey the desired message and help to achieve the goals of the advertising campaign. Additionally, they may be responsible for overseeing the work of designers and illustrators, and coordinating with other departments such as production and business teams.

Technical & Product

  • The Art Director has a creative ideation mind and is at the center of ideation and output. They address creative briefs that provide strategic insight(s) and creative inspiration.
  • They are obsessed with creating impactful stories conceptually and visually, regardless of the channel used.
  • They have solid art direction skills, master technology tools such as Photoshop and Illustrator, be well-versed in typography.
  • They have practical experience with animation and motion-graphics.
  • They are meticulous in projects with solid attention to detail.
  • They effectively communicate creative concepts and strategies to both clients and our internal team.
Qualifications
  • 4+ years of agency experience.
  • A proven track record of conceptual creative ability and judgment.
  • The ability to work collaboratively within teams.
  • Understanding of consumer behaviors and industry trends.
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