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Content Writer
1 week ago
Primary Objective/Purpose of Role
Responsible to conduct thorough research on industry-related topics, generating ideas for new content types, and proofreading articles before publication, to create print and digital content for companies that provide information or showcase the products or services offer.
Roles & Responsibility
- Responsible for writing content for products (description, naming, attributes, etc) as per SEO keywords.
- Optimize the content for Market Place, Create & Edit content for the website.
- Proofreading any content before posting.
- Producing online postpromoting our products on our Ecommerce platform.
- Drafting the blogs for the website.
- Coordinate with the SEO team and follow the SEO guidelines to increase the traffic on the website.
- Update the website content as and when needed.
- Update the captions/taglines for banners on the website.
- Writing the Google Ads for different campaigns.
- Research industryrelated topics (combining online sources, interviews and studies).
- Write clear marketing copy to promote our products/services.
- Prepare wellstructured drafts using Content Management Systems.
- Proofread and edit blogs posts before publication
- Submit work to editors for input and approval.
- Coordinate with marketing and design teams to illustrate articles.
- Conduct simple keyword research and use SEO guidelines to increase web traffic.
- Provide the updated & new product write up to Technical Lead & ECOM/Market Place Coordinator to upload.
- Liaise with translating agency for Arabic content.
- Maintain brandtone of voice.
- Develop content for website blog and other pages.
- Perform special assignments as given by the Head of the Department.
Knowledge, Skill & Competencies required
- BSc in Marketing, English, Journalism or related field.
- Good team skills to be able to work with others.
- Social Media Strategist using social media for brand awareness and impressions.
- Exceptional creativity and innovation.
- Excellent time management and organisational skills.
- Experience doing research using multiple sources.
- Familiarity with web publications.
- Excellent writing and editing skills in English.
- Handson experience with Content Management Systems (e.g., WordPress)
- To work under pressure and meet deadline.
- Excellent knowledge of Facebook, Twitter, LinkedIn, Pinterest, Instagram, Google+ and other social media best practices.
Salary:
AED4, AED6,000.00 per month
Experience:
Content Writer: 3 years (preferred)
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