Manager - Performance Analysis Retail
1 week ago
- Identify gaps in performance measurement and develop a roadmap to fix these gaps
- Lead the measurement of all our activations in Carrefour UAE (leaflets, campaigns, promotions, etc.) and feed back into the business
- Manage senior stakeholder relationships with counterparts in commercial and analytics teams
- Ensure commercial activations are based on a data driven approach and course correct wherever needed
- Leverage reporting tools from analytics teams to provide business insights and report on market activities
- Track competitors on a periodic basis and highlights any commercial opportunities to the business.
- Use insight reports from agency partners/in house to feed into meetings with commercial teams
- Conduct specific research on competitors on need-basis and report results to stakeholders in a timely manner
Requirements
- Bachelor's Degree in field related to Database Management or Data Analytics
- 7 – 9 years of experience in a similar role.
- Retail industry experience is a plus.
- Strong experience with Data Analytics & Insights
- Experience with Agencies & on Client Side is a must
- Influencing skills with senior stakeholders , and development of tools that can aid commercial teams
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