UAEN Content Executive

3 weeks ago

Dubai, United Arab Emirates Precision Hire Solution Full time

Established inthe 1930s as a trading business AlFuttaim Group today is one of themost diversified and progressive privately held regional businessesheadquartered in Dubai United Arab Emirates. Structured into fiveoperating divisions; automotive financial services real estateretail and healthcare; employing more than 35000 employees acrossmore than 20 countries in the Middle East Asia and Africa AlFuttaimGroup partners with over 200 of the worlds most admired andinnovative brands. AlFuttaim Groups entrepreneurship and relentlesscustomer focus enables the organization to continue to grow andexpand; responding to the changing needs of our customers withinthe societies in which we operate.

By upholdingour values of respect excellence collaboration and integrity;AlFuttaim Group continues to enrich the lives and aspirations ofour customers each and everyday


Overviewof the role

Responsible for onlinecontent for the brand across the Food & Fashion Platforms.A selfstarting team player who is confident and able to workwithout close supervision. The role holder is responsible to planexecute and manage on site content working across functions toensure onsite excellence. Develop a strong relationship with the UKmanage the integration of technical systems and drivestandards.


Whatyou willdo


KeyAccountabilities

  • Createcompelling content across M&S platforms
  • Ensure the principle data source and feed forproduct content and descriptions are accurate and can be leveragedfor local content
  • Write content that speaks tovarious personas and market segments; creating a userfriendlyexperience for the reader
  • Write marketing textfor individual products within agreed Service Level Agreementsservice levels for all brands for the MENA market. Ensure that copymeets quality principle and SEO guidelines
  • Update or create landing pages on the siteadding the proper links images or videos.
  • Whenrequired produce more general (sitewide) customer information suchas FAQs Product Descriptions About Us Terms of Use Privacy PolicyHelp Pages Projects Articles News Letters etc).
  • Coordinate and manage content schedule/planand assets. Execute the content schedule/plan utilizing the contentmanagement system (CMS) to upload both copy and content assets.
  • Receive information from category andmerchandising teams on stock and priorities. Keep informed onproducts and stock levels of new products ensuring that productsare available to go live as soon as stock is available.
  • Work closely with the SEO Specialist toproduce quality content that will not only appear in search enginesbut drive traffic to the site and convert into sales
  • Build a strong relationship with the UKmanaging the integration of technical systems to ensure fullcontent and copy is online

Project Management

  • Plan execute and manage onsite content ensure projects and newness are delivered on timewithin budget in adherence with the brand quality standards andmeet customer expectations

Required Skills to besuccessful

  • Minimum of 1yearsof experience as content writer preferably within an eCommerceorganization.
  • Excellent English skills(speaking writing and reading).
  • Arabiclanguage would be an advantage
  • Strongcopywriting skills gained in a web environment high standard ofwritten English.
  • Sensitivity to Homeimprovement/Home living/householdproducts
  • Strong copywriting skills in a webenvironment with a high standard of Arabic and understanding of SEOguidelines.

What equips you for therole

  • Bachelorsdegree
  • Ecommerce Content Creation in Arabic andEnglish

AboutAlFuttaim Retail

AlFuttaim Retail hasestablished itself as one of the leaders in Retail across theMiddle East Africa & Asia over the past 30 years. We havedeveloped partnerships with some of the biggest and most respectedBrands in the world including IKEA ACE and Toys R Us in the MiddleEast and the Inditex Group of Brands (Zara Mango Bershka andP&B) across Asia. We are also one of the largest Globalpartners of Marks and Spencers in both regions with over 75 storesoffering both fashion & food options.

Most recently we have been responsible for bringing brands to theMiddle East for the first time with the exciting launches ofWatsons and B&Q and we aim to continue to be agile andadaptive to our markets with new launches and further development.For this to be possible we aim to recruit the best talent from allbackgrounds who will continue to challenge and develop our diverseworkforce which includes over 100 nationalities across 12countries. Join us today and make adifference

This job hasbeen sourced from an external job board.
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