SEO Specialist

3 months ago

Dubai, United Arab Emirates Precision Hire Solution Full time

JobSummary:

We are seeking a dynamic andresultsoriented SEO Specialist to join our team.The ideal candidate will be proficient in search engineoptimization (SEO) marketing strategies and website managementexcellent writing and reporting skills are highly desirable. Thisrole involves enhancing our online presence updating our websitescreating engaging content and supporting our overall marketingefforts.

KeyResponsibilities:

  • SearchEngine Optimization (SEO)
  • Developand implement effective SEO strategies to improve organic searchrankings and drive traffic to thewebsite.
  • Conduct keyword research analyzewebsite performance and adjust content to enhance search enginevisibility.
  • Collaborate with MarketingSpecialist to optimize content for searchengines.
  • Search Engine Marketing(SEM)
  • Develop and execute SEMstrategies to meet business goals including increased trafficconversions and ROI.
  • Conduct keyword researchto identify opportunities for business.
  • Conductcompetitive analysis to understand market trends and identifyopportunities for differentiation.
  • Monitorcompetitor activities and adjust SEM strategiesaccordingly.
  • Stay informed and continuouslylearn about the latest SEM trends tools best practices and industrytrends.
  • WebsiteManagement
  • Perform onpage SEOoptimization including keyword research meta tags headings and URLstructures.
  • Optimize website content images andother elements to improve search enginerankings.
  • Check regularly website to identifyand resolve technical issues such as broken links crawl errors andduplicate content.
  • Manage and optimize websitearchitecture ensuring search engines can effectively crawl andindex the site.
  • Monitor and improve websitespeed mobilefriendliness and overallperformance.
  • UI/UXDesign:
  • Design and develop userinterfaces that are visually appealing intuitive andusercentric.
  • Create wireframes prototypes andmockups to communicate design ideas and concepts tostakeholders.
  • Ensure a seamless user experienceby designing navigation flows information architecture andinteraction patterns.
  • Analyze user behavior andwebsite analytics to identify areas for improvement in navigationand overall user experience.
  • Work with the webdevelopment team to enhance site usability accessibility anddesign.
  • Ensure the website is responsive andoptimized for various devices andbrowsers.
  • Blogging
  • Developa content strategy that includes regular blogging to support SEOgoals.
  • Write and edit blog posts ensuring theyare informative engaging and optimized for searchengines.
  • Use keyword insights to guide contentcreation including blog topics and onpageoptimization.
  • Regularly updating the blog withfresh content helps to attract and retain customersinterested.
  • Promoting blog posts through socialmedia email newsletters and other channels is important to increasereach and drive traffic to theblog.
  • ContentWriting:
  • Produce highquality writtencontent for websites blogs social media and other marketingchannels.
  • Write clear concise and engagingcontent for various platforms including websites blogs social mediaemail campaigns and marketingmaterials.
  • Develop compelling copy that engagesand informs the target audience.
  • Continuouslyseek opportunities to improve writing skills and contentquality.

Qualifications:

  • Bachelorsdegree in marketing Communications Graphic Design or a relatedfield.
  • At least 3 years proven experience inSEO digital marketing and websitemanagement.
  • Strong writing and editing skillswith a keen eye for detail.
  • Excellentanalytical organizational and project managementskills.
  • Ability to work independently and aspart of a team.
  • Strong communication andinterpersonal skills.
  • Knowledge of HTML CSS andweb development best practices.
  • Familiaritywith social media marketing and advertisingplatforms.

Job Type:Fulltime

Pay: From AED4000.00 permonth

Education:

  • Bachelors(Required)

Experience:

  • SEOand Website Management: 3 years(Required)

Application Deadline:31/08/2024

This job has been sourced from an external jobboard.
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