Digital Marketing and Branding Specialist

3 weeks ago

Dubai, United Arab Emirates Hydro Middle East Incorporated (Dubai Branch) Full time

Job Title: Marketing Communications Specialist

Vacancy: 1 Vacancy

Job Description:

  1. Develop and execute digital marketing strategies to enhance brand visibility and engagement.
  2. Create compelling content across various digital platforms to drive brand awareness.
  3. Utilize analytics tools to measure campaign performance and optimize strategies for maximum impact.
  4. Collaborate with cross-functional teams to align marketing efforts with business goals.
  5. Stay updated on industry trends and implement best practices to stay ahead in the digital landscape.
  6. Promote the company's ESG goals and activities.
  7. Coordinate with the HQ team to implement campaigns at local levels.

Desired Candidate Profile:

Minimum Qualifications: Bachelor’s Degree or post-graduation in marketing management / Branding / Mass Communications with related trainings.

Minimum Experience: 3 to 10 years of experience in a similar role, preferably within service industries or having handled similar industries while with an agency.

Job-Specific Skills:

  • Over 3 years relevant experience in service companies or agencies that have handled industrial services companies in branding/content creation/social media development.
  • Understanding and experience of analytics of social media, search engine optimization, Google advertisements, and ROI for campaigns.
  • Fluency in developing content in English (written/visual); Arabic language proficiency for content creation is an advantage.
  • Guide the business regarding branding, marketing, social media initiatives, and spends.
  • Ability to review, develop, and update company/product/services/values and presentations.
  • Relevant contacts in the media to promote the company's values and services as needed.
  • Ability to gather market intelligence and provide inputs to the organization to remain competitive.
  • International experience and working in a multi-cultural environment.

Generic Skills:

  • Good understanding of current social media norms for industrial organizations and best practices.
  • Good understanding of HSE management systems like ISO 45000 or equivalent.
  • Basic understanding of product applications and engineering good practices and principles is advantageous.
  • Ability to understand customer requirements to provide solutions or seek technical backup as needed.
  • Ability to converse in English and write reports and observations; knowledge of Arabic is an advantage.
  • Must be able to work independently and ensure deliverables are met.

Disclaimer: Naukrigulf.com is only a platform to bring jobseekers & employers together. Applicants are advised to research the bona fides of the prospective employer independently. We do NOT endorse any requests for money payments and strictly advise against sharing personal or bank-related information. We also recommend you visit Security Advice for more information. If you suspect any fraud or malpractice, email us at

Company: Hydro Middle East Incorporated (Dubai Branch)

Founded in Chicago by a small group of dedicated pump engineers, Hydro is now the largest independent pump rebuilder with service manufacturing centers around the world. The Hydro service networks in the Middle East, Asia, and Africa bring Hydro’s reputation for quality engineering to the region, providing an unparalleled experience in products and aftermarket services for exploration, production, and well service requirements.

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