Social Media Marketing Executive

2 months ago


Dubai, United Arab Emirates Brand Folio Full time
The Role
We are looking for a witty and strategic social media executive to oversee our company's presence on a multitude of public platforms. The social media executive should create gripping content, analyze public feedback, and report on the effects of each key undertaking. You should also keep track of all access codes. To be successful as a social media executive, you should strike a delicate balance between publishing frequent outputs and maintaining consumers' interest. A top-notch social media executive will be knowledgeable about the best posting times for each social media platform. Social Media Executive Responsibilities: . Creating written pieces that are sharp, memorable, and effective at prompting readers to take action. . Collaborating with Videographers and Multimedia Designers to ensure that posts are engaging. Collaborating with agencies / freelancers t organize shoots and creating moodboard for the same . Optimizing content for publication across various social media sites. . Scheduling copy for release at optimal times. . Monitoring users' engagement with and feedback on every post. . Analyzing and reporting on the effects of publications. . Maintaining a secure database of all login credentials. . Remaining abreast of changes to all pertinent social media applications. . Exploring the potential value of social media sites that are not yet in our repertoire. . Constant check on DMs and comments and responding to all.

Requirements
Social Media Executive Requirements: . Degree in marketing, communication studies, journalism, creative writing, or similar. . Experience as a social media executive at a similar industry is preferable. . Expert knowledge of all leading social media sites, including their algorithms. (focus on Youtube, Instagram, Facebook and Tiktok) . Firm grasp of Adobe Creative Cloud and its integrations. . In-depth understanding of the processes surrounding the creation and distribution of paid advertisements. . Ability to create authoritative and persuasive texts. . Flexible and engaging writing style. . Knowledge of pertinent engagement metrics. . Appreciation for novel insights and ideas. . Willingness to work occasional overtime to accommodate various time zones.

About the company
Brand Folio LLC is the regional distributor for a leading sports brand in the Middle East, Africa and CIS.


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